Clear, effective digital content – tailored to your unique requirements. 

A COPYWRITER

FOR YOUR WEBSITE CONTENT

WHO JUST GETS IT!

Past and present clients:

So, uhm. Why

choose me?

Your written content is an integral part of your communications, whether you’re looking for a clear, informative business article for content marketing purposes, or trying to find the best way to welcome people to your website.

Each type of writing needs a different approach. Your home-page should make people feel an attachment to your brand that encourages them to linger. Specific landing pages that they arrive at because they have clicked on an ad or are responding to a marketing campaign should very succinctly explain your offer and inspire them to sign up.

Business writing is a different kettle of fish – as is writing for the luxury sector, both of which I do alongside copywriting work. For these two markets, what’s required is someone who speaks the precise language of the intended reader – someone who knows an angel investor from a VC, or a Vacheron Constantin from a Rolex.

In a career spanning 20+ years, I have immersed myself in the above worlds and emerged as an award-winning writer well placed to help four distinct types of client:

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+ People who need sharp, focused web copy – be that their home page, ‘about us’ pages or blogs.

+ Brands who need landing page content or marketing material that will inspire immediate action.

+ Corporations or publications/digital channels in need of business articles or general news/insights content for their websites. I have experience of writing for both SMEs and large corporations – including several in the sustainability sector.

+ Anyone who needs a writer with a solid grasp of the luxury sector – whether that be publishers who need articles for a print/digital publication or business owners who need help with the words for their own website (I wrote for Harrods magazine for six years).

But – why me? What can I actually do for your business? Firstly, my clients tell me I am easy to work with, resourceful and dependable – and they know that I want every single one of them to prosper. I work hard to give them exactly what they want. In most cases, that means great copy that clearly explains a benefit of some kind to their readers.

Also – there’s the simple matter that experience counts for a lot. Over two decades, I have written for more than 50 international newspapers, magazines and digital publications, and I have helped businesses large and small from all over the world to find the right words for their audiences.

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There's a small but important third point too: hiring me can be a lot more cost-effective than employing an agency, whose considerable overheads will need to be factored into their fee. And who do these people ultimately hire to do the actual work? Someone like me.

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Why not drop me a line and I’ll spend some time thinking about how I can help your business.